Apr 05, 2022
In Welcome to the Forum
A confirmation email message email list requires the subscriber to click on a link to confirm they want to receive your emails. This verifies the subscriber's email address and their interest in your emails. This helps ensure lower complaints - and the ISPs love to hear that you're doing email list this when it comes time for a consultant to go to bat on your behalf. DON'T incentivize email sign-ups - The quality of these addresses will likely suffer since a good percentage email list of people will use a fake address to sign-up just to get your incentive. This will increase invalid rates email list and complaint rates and could cause serious damage to your sending reputation. Remove duplicate addresses from your lists - so that email list subscribers don't get more than one copy of any email. Do not reactivate old subscribers - Many of these old subscribers have probably turned into spam traps. Remove email list addresses that have not opened a message in the last 9 months or longer or that have not been mailed to in the last 3 months. Put in place a policy to reengage email list subscribers that have not opened an email in 3-6 months, so they will not fall off your list after 9 months of inactivity. 2. Create a relationship with your subscriber Let them know what they'll receive from you and when they'll receive it email list - and then deliver! Provide an example - on your website of the emails that they will receive from you so the subscriber knows what to expect.